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database design · e-commerce · coupon system

Multi-Brand Coupon Aggregator Platform ERD

Type Entity-Relationship Diagram (ERD)Standard Chen 1976 / Everest 1976 (crow's foot)Engine schematex-erdUpdated 8/20/2026
Multi-Brand Coupon Aggregator Platform ERD
Drawing preview
The scenario

Design a coupon aggregation platform that normalizes multiple brands, storefronts, coupon codes, categories, user accounts, and redemption transactions.

What is in this drawing

Read the decisions behind it.

01

Introduced a CouponCategory join table to model many-to-many coupon-to-category relationships

02

Separated Brand and Store so a single brand can operate multiple storefronts

03

Tracked redemptions as a separate entity to preserve user-coupon transaction history

Use when building multi-brand coupon, deal, or cashback aggregators that require normalized merchant hierarchies and redemption audit trails.

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