シナリオ
Customer journey mapping for an e-commerce business to identify touchpoints and improve customer experience.
この図に含まれるもの
図の背後にある意思決定を読み解く。
01
Break down journey into stages
02
Identify key touchpoints within each stage
03
Use mapping to uncover pain points and opportunities
When redesigning e-commerce website, optimizing conversion funnel, or improving customer retention.