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Pine Media Campaigns — Spend and Conversions

Pine Media uses this chart to compare campaigns without losing the relationship between spend and outcomes. Search delivers the highest conversion count at the highest spend, while Email stands out for conversions at a much smaller budget. Social and Podcast fall between those positions. The chart does not prove return on investment because it does not include revenue or customer value, but it is an effective first pass for deciding where to investigate. Each point uses the same reporting window and conversion definition, which is essential before comparing channels. Bubble size can later carry attributed revenue when that measure is reliable.

類型 散佈圖引擎 echarts-scatter更新時間 2026/9/24
Pine Media: Campaign Efficiency
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需求

“Create a bubble chart titled Pine Media: Spend and Conversions. Use ad spend in thousands of dollars on the x-axis and conversions on the y-axis. Label Search at 42, 820; Social at 31, 510; Podcast at 18, 290; and Email at 9, 610. Use equal bubbles to compare campaigns.”

接著試試Add Display at 25 thousand dollars and 360 conversions.Rename Podcast to Podcast sponsorship.
這張圖裡有什麼

看懂背後的決策。

01Name the units

Keep spend and conversion scales clear.

02Label channels

Link performance to campaign owners.

03Inspect outliers

Ask why Email converts at low spend.

Use this chart to compare a handful of campaigns on common reporting periods.

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常見問題

常見問題

Why label spend in thousands?

It keeps the axis readable while preserving the unit.

What is an outlier here?

Email has unusually high conversions for its lower spend.

Can this show ROI?

Add revenue or customer value as a separate, clearly defined measure.