O cenário
A B2B SaaS company wants to map where free trial users activate, hit usage limits, and convert to paid or churn.
O que há neste desenho
Entenda as decisões por trás dele.
01
Require activation before paid feature exploration
02
Use usage limit as a trigger for sales-assisted upgrade
03
Model both paid conversion and trial expiration as terminal sinks
Use when designing or optimizing a product-led growth funnel for a B2B SaaS free trial.