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B2B Marketing · Sales Funnel · Lead Conversion

Multi-Channel B2B Conversion Funnel: Webinar to Sales Pipeline

類型 流程圖標準 Sugiyama layered DAG + orthogonal routing引擎 schematex-flowchart更新時間 2026/8/29
Multi-Channel B2B Conversion Funnel: Webinar to Sales Pipeline
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情境

A B2B marketing team runs webinars, organic content, paid ads, and partner referrals, then qualifies leads through scoring and sales acceptance before closing deals.

這張圖裡有什麼

看懂背後的決策。

01

Use a decision diamond for lead source to merge multiple channels

02

Model disqualification loops to nurture rather than terminal exit

03

Keep closed-won and closed-lost as final sink nodes to reflect pipeline outcomes

Use this template for any multi-channel B2B lead-to-revenue process where leads need scoring, sales qualification, and proposal stages before close.

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